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Why generative AI and your data are the perfect combination for business success


All organizations rely on data as the lifeblood of their business and today, they must contend with an overwhelming volume and complexity of information. Traditional search solutions, while functional, often fail to provide the accurate, context-rich results that modern businesses require in order to make the best decisions for their organization.

Search assistants have come a long way in previous decades, beginning with the most basic keyword-based matching techniques that relied on the manual indexing of information. Rudimental algorithms using rules-based systems meant these tools could better mimic human-like decision-making for information search and retrieval, but the efficacy of these early iterations of AI-powered search assistants was very limited. The early versions of these tools required precisely formatted queries and still heavily relied on keyword matching and sources of carefully indexed, structured data.

The power of AI-powered search


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